Press Release
Media Contact: Jeff Lupisella, 703.437.8018 x225
No. Va. Firm Helps Real Estate Group Report On Market Changes
Herndon, Virginia, June 28, 2007 - The Real Estate Roundtable, a national association representing large real estate brokerage organizations, has hired the branding and strategic communications firm Vizuäl to create its 2007 annual report to members and other stakeholders.
Coming at an especially sensitive time in the real estate industry, development of the report had to occur on an expedited schedule. "Despite the time pressure to design and produce the report in only six weeks," explains Jeff Lupisella, principal at Vizuäl, "our end product had to be a quality communication product that would stand up to scrutiny by its member organizations and national media."
Despite the compressed schedule, the well-established communication firm helped its new client accomplish its goal, according to Roundtable representative Xenia Jowyk. "The staff at Vizuäl really came through with a great piece for us," notes Jowyk. "They were patient, responsive and calm throughout the process, and it was great working with them."
For ways to improve your organization's image and marketability, contact Chris Hall, Director of Business Development, or Jeff Lupisella, Principal, at 703.437.8018. Or, please visit our website at vizual.com and sign up for our quarterly e-newsletter, Glimpse.
About The Real Estate Roundtable
Real Estate Roundtable (rer.org) brings together leaders of the nation's
top real estate ownership, development, lending and management firms
with major trade associations to jointly address key national policy
issues. By identifying, analyzing and coordinating policy positions,
the Roundtable's members speak with a clearer and more consistent voice
to government officials and the public.
About Vizuäl, Inc.
Vizuäl, Inc. (vizual.com)
is an award-winning branding and strategic communications firm. Vizuäl has
established an outstanding reputation for its ability to rapidly understand its
clients' business challenges and opportunities, develop effective messaging and
create strong visual solutions. Founded in 1994, Vizuäl is an active member
of business and community organizations throughout the Washington, D.C. region.
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